“Applied and persuasive: playful learning”

MUSEUM DIGITAL TRANSFORMATION

25 Marzo 2017

PLENARY ROOM | ore 10:45

ABSTRACT

We’ll review Autography’s design as an exemplary case of persuasive application. We will immerse it in the context of applied and persuasive games built around gameful mechanics and interactive learning. We will then contrast it with superficial gamification efforts. We will propose some guidelines for an effective process of cooperative design and process for these complex media productions.

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