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Digital Gaming and Gamification Pioneer with +12 years. Leveraging the power of game thinking, he creates and projects extraordinary experiences with SUPER ENGAGEMENT in mind.
He has served Electronic Arts, Digital Chocolate, Namco, Vivendi, G-Tech Group, English-Attack... helping worldwide public institutions and private companies to achieve successful metrics.
He is also author of the book “Gamification – The Videogames in the Ordinary Life” and Scientific Director @ Master in Engagement Design at IED Milan.